It comes up for me, try searching EA Mobile. The Sims 3 was also released for $4.99. I can't wait for Madden! Hopefully they don't wait as long to release Madden as they did with these two titles. Quarter 1 of 2011 can mean either January 1 or March 31...Here's to wishing that it's the former.
They really need to fix their servers though, or whatever the problem is that is causing the games not to download. Both Fifa 10 and The Sims 3 have lower ratings than they should solely because people aren't able to download the game after they purchase it.