I think it has that terraced back plate so it wont look as thick as a brick, you know, droid like.
This way even if it is fat from a big battery, at first glance it may appear thinner than it really is, so a consumer doesn't look at it and think this thing is as big as a 2x4 and walk right by.
And maybe they just want to put out something a little different, something to stand out from the field of a thousand phones that all look the same.
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