I think your question is a good one because it asks about the operating system / user environment rather than the hardware.
The following comments speak to the US Market and Mobile Phone Industry. Europe and other jurisdictions will vary and I cannot speak to them directly. Yet, don't discount their influence on our market and ours on theirs.
With all the excitement of "app stores" users are either overlooking or just discovering that Apple conveniently censors what you can have based on content.
Sprint/Palm for the webOS has yet to make the announcement, but you can bet it will be as advantageous to them at as much your expense as the market will allow. Censorship has yet to be determined.
Google, in my opinion, has the best market for selling 3rd party apps.
However, like a poster in this thread commented about appreciating Gmail over time, I think it will take the public a while to realize what freedom of choice they will have in Google's business model vs. Apple and the telcos with exclusive deals already forged or being forged.
Anyway, it's less and less about the OS and it's more and more about the tools.
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