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Old November 21st, 2012, 02:28 PM   #7 (permalink)
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Originally Posted by BBEG View Post
The Chinese companies have an interesting habit of releasing some phones at cost or below cost, stating a willingness to take the short-term monetary hit for the long-term brand loyalty and recognition. Given that they are producing great flagship phones in 2012 and are on track to continue this in 2013, but for half of what unlocked flagships would cost elsewhere in the world, the mainstream makers may want to take notice and take notes.

Oppo Find 5: $485
Meizu MX2: $415
Xiaomi MI-2: $310

My point is that if Nokia wants to really turn their ship around, they ought to consider pricing their next flagship more aggressively and reproduce the build quality that made them famous with the 3000 and 6000 series. Give people a reason to buy these phones that is more than a simple "Do you want Windows Phone 8? Check yes or no." It's unlikely they can price down a phone as low as the aforementioned Chinese examples, but they can certainly put out a $500 or less flagship (call it $50 on contract) and $250 or less midrange (free on contract or with rebate).

I think Nokia's two biggest mistakes right now are being exclusively Windows Phone and not producing the build quality that made them famous years ago. Make the phones meme-worthy again!

They have the build quality. You can use the Lumia 900 to hammer a nail into wood and it still works with no scratches on the glass.

The chinese manufacturers are able to price less because they spend less on the production of those phones. Not only do they not do the research needed for it such as developing drivers and innovative software and apps (often such phones you mention run almost stock android), they don't spend for OS upgrades via OTA or PC. You're stuck with what you have. Samsung and HTC spend for additional software development even after the phone is sold.
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Last edited by chanchan05; November 21st, 2012 at 02:31 PM.
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