Ehhhh...the only bus they'd have to worry about are with any branding Verizon dis past samsung's original specs. BUT I could see AT&T and t-mobile rushing out the product to beat VZW.
For me it's never a question of which carrier. Verizon wireless is the country best, and I've got grandfathered data. AT&T surprisingly still has gaps in coverage. If my bather hasn't worked for AT&T and got a killer discount still as a retiree I'd have had him switch eons ago.
At this point I see the full retail price simply a temporary inconvenience because we all know big red will pull the plug on unlimited grandfathered data users eventually. Wonder how they'll do it...with what method of trickery or simply just one day say yup it's done lol