Thanks everyone on this thread sooooo much!!!
I was able to root it using tools from this link
Then once rooted I used the apk from casperischinky for the play store and placed it in the system/app folder with Root Explorer, rebooted, and now everything is working beautifully.
Apps are updating from the play store!
I bought this tablet for my son for Christmas and now it won't be a lame paperweight! This was one that was on sale really cheap to draw people in for early black friday shopping and I bet the majority of the people who got one will be somewhat dissappointed with it. But not me! haha