Theme: The motto X reminds me of another great X, the Jordan X. This is supposed to be Motorola's comeback phone so why not base the design on the Jordan X, MJ's shoe when he made his famous comeback to the NBA. And while many people think the Moto X fell short... so did Jordan when he returned wearing the #45. He did manage to follow that up with 3 more back to back championships and let's hope Moto can do the same!
Engraving: "I'm Back"
Greeting: "It ain't to play games with you, it's to AIM at you"
(Jay-Z's lyrics referencing Jordan's comeback. Reflects a bit of Motorola's attitude towards all the other phone companies out there too!)
Wallpaper: Jordan X outsole