Proprietary functionality was to be expected with Samsung, I'm afraid.
But my first response to the Galaxy Gear is "not ready for market" - big, ugly, lousy compatibility, laughable battery life. I know Samsung have money to burn, but I find this hard to take as a serious product. To me this seems to be an attempt to be on the market before the other big players, but why? Samsung of all companies know that it's not the first to market that usually wins.