Welll.. It could have something to do with the "I'm a mac" adds which were horribly arrogant and very annoying.
You base your market strategy around more or less insulting the opposition which also happens to have the majority of the market shares when it comes to computers..
It doesn't matter how well your mac works or how "problem free" it is.. The fact is you are gunna get decimated on many levels. Not because we inherently love windows or android.. but, because we chose those platforms for a reason. They are flexible, they are workable and though they require more upkeep in terms of defrag/clearing the internet history... They offer the freedom to do pretty much whatever you want. And although it is in part due to market shares... Your going to have a lot of technologically proficient people very ticked off at you.
Now there are always fanboys and adds always want you to believe whatever product they have is best..
However, lets examine apples adds.. Pictures of famous people who made history.. Ghandi is a great example.. and the commerical leaves you with the impression apple is great like ghandi.. and by association.. You will be great like ghandi for having a mac.
So they lure you in to thinking that maybe there is something that is better out there than what you've used so far. Next.. they say "it just works!" and the customers bite into it.. Thinking "well ok.. I get a better product, that is cooler and more powerfull sure I pay more but, it is better because it just works!" And notice.. it doesn't appeal to logic.. it appeals directly to the sense of importance in a person, and the need to be able to keep up in a quickly changing electronic world..
Now finally bring in the "I'm a mac" commericals.. where a guy pretty much flat out insults PCs... and now take the combined message of mac.
If you have been following, they lead you to believe your great for owning a product that is "easy to just" and "just works" and is "magical".. notice magical.. they literally disable your logic with that.. And once the commericals begin insulting pc all hell breaks loose because, apple has blatantly told them You are better because you don't have to worry about anything! Your product will just work, to hell with logic, the how why or what!
I have nothing against apple as a business... They are good at what they do.. But, they have formed a near cult like following.. by directly appealing to their customers sense of importance, need to belong, desire to keep up with tech and not feel left behind.
I am so tired of hearing people say "what do you care if someone else has x product? why do you hate it so much"
Well to answer simply... Because, the people who sell such products make life hell on those of us who aren't interested.. Because, we now have to deal with people running around like christian evangelicals preaching the holy word of apple which gets old. fast.
Don't get me wrong.. Even I grow tired of seeing apple hate threads..
However, to say that apple doesn't ask for it would be a flat out lie.
I have nothing against anyone using mac, ipod or iphone.. and I used windows and pc as a comparison but, it goes for pretty much all their marketing strategies.
My comments are in no way ment to insinuate windows users are more intelligent than mac.. My point is when you have 10 to 1 people using pc to mac.. Your gunna have a bigger talent pool to pull from in the windows area..
ANd the fact is.. intelligent windows users will get annoyed with baseless gloating which mimics the apple commericals with no real merit.
not saying that apple is a meritless brand.. However, "it just works" doesn't cut it for me. I'm a comp sci major. why does it just work? How does it just work? what am I loosing in order for it to just work? What happens if it doesn't just work when that is the reason I bought the product?