How many people know for a fact that Verizon's network is really that much more superior? I mean how many have used all the other networks to know that Verizon is just so much better that there is no other possible choice? I can tell you for fact that Verizon claims coverage where they do not have it. Verizon is great at tell us how much better their network is. So much so that we seem to believe there is no other network to choose.
Personal anecdotal only. Here in Phoenix (big, wide city) I do know of people who switched FROM other carriers and are much happier with VZ service here
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