The S4 will be successful, because unlike HTC, LG and Motorola, they know how to market their phones. They've reached that Apple marketing level, where image is everything.
may be it's because Samsung product are genuinely better, provide better after market support, better user experience, better software or other many variables?
Sure, ceteris paribus, more marketing spending = better sales, but what evidence do you have that the success of Samsung's galaxy line is sole attributed to their market effort?
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