Its time that we start demanding the ability to "build" our own phones and be able to select both the hardware and software that would be on the phone. Custom orders can be done for personal computers/laptops and even Nike sneakers, so why not smartphones? There are a lot of phones that I like, but there are always a few things about the phones that put me off. Be it a physical keyboard that makes the phone too large, or some a Custom UI put on top of android that makes updates to the latest build few and far in between. I'm sure many of us would pay a little bit more to have a phone made to our exact specifications. Perhaps you like the Droid Incredible but want a physical keyboard, and don't want HTC's Sense on it. How hard would it really be for the manufacture to develop an incredible with a physical keyboard and not add their UI to the phone? Just my two cents anyway.