I can't seem to find an option to NOT have a notification. If I click the + next to it I can modify how long before the event to send notification. If I click - then it disappears but the reminder is still there because I still get them 10min before the event which is my default. There HAS to be a way to create a new event from my stock SGS4 w/o having a notification. The problem is when I do all-day events I get a damn alarm at 11:50pm at night which is less than ideal most weeknights, according to my wife who gets up at 6:00am anyway. There has to be a way to disable this from my SGS4 as right now I have to go to a PC after I create the event to uncheck the notification box. This seems like a tremendous oversight by the folks at Samsung if I'm not missing a less-than-obvious option somewhere.