In stores on 7/28. I pre-ordered mine. I was going to go pick it up when they have it stocked on Thursday, but apparently they're not stocking the white version, which I decided I wanted. Can't wait! Anyone else pre-ordered or picking one up? I did have a bit of a hassle ordering, I have a current data plan with my Xoom, and was having trouble making sure they were upgrading my current tablet on the same data plan, but got it worked out in the end.