I went to the Amazon Market Site and signed up with my email. They sent their Amazon Market App link back to that email address.
Checked my email using my Flytouch, downloaded and installed the Amazon Market App.
I had to set up "1 Click Ordering" in Amazon, and after doing that I can purchase, download, and install Paid Apps with my Flytouch. They are charged to my Credit Card via Amazon.
I did this to specifically get Startup Manager, and Launcher Pro.
Also, FYI, when I log into my Amazon Account and look at "My Devices" I have a Device named "Flytouch Tablet", that is not associated with a Mobile Phone Number.
George