A few articles have mentioned a use of 3D in the Apps menu. I'm not sure if anyone has described this further than that but I believe it is shown in the photo below. If you look above the 4 icons you see 4 rows if icons going off into the distance (ie - Star Wars opening scroll style). Now I'm not sure if the icons will drop or roll down/up one line at a time when scrolling (cool), or if it will be a cube like the Samsung Behold II (blech). Not sure if this has been show/explained, just thought I'd share my observation/theory.