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Samsung's Marketing strategy?

Discussion in 'Samsung' started by VincentAnoid, Jan 17, 2012.

  1. VincentAnoid

    VincentAnoid Android Enthusiast
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    What do you reckon Samsung's marketing strategy is? I've seen them with a phone trying to fill in every budget from the low and high end of the spectrum price range. It's for business and I want to base the case study on Samsung:)
     

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  2. Tobias3

    Tobias3 Lurker
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    Dear Friends !!! Samsung is a biggest and largest company in a business market. Samsung have a lots of product Like Samsung Mobile phone, Samsung LCD, etc.... Samsung is a well known brand of lots electronic goods.
     
  3. gadgetslover

    gadgetslover Lurker
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    Samsung is good brand and now its strategy is to beat Nokia, now you can get Nokia price phone in Samsung range earlier Samsung was expensive.
     
  4. VincentAnoid

    VincentAnoid Android Enthusiast
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    Thanks for the posts people, but my study is over now lol. It was all the way back in January. Thanks anyway and its still interesting to know :)

    gadgetslover, I thought Samsung already beat Nokia (and Apple), well in phone sales anyway.
     

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