What do you think about Orange on-device client launched at LeWeb yesterday?

Do you have questions, Remarks?
Tell us what do you think about the initiative

 

The Orange App Shop and its on device client (one click access to the shop on every new Orange devices) allows different things:
1. It is multi-devices (SE / Samsung / BB / HTC / Nokia / Motorola)
2. It is multi-platform (Java / Symbian / WM / Rim / Android)
3. It is an opportunity to reach a arge amount of consumers.

Personnaly I think that this kind of initiative might be more successful coming from a carrier rather than a device manufacturer (Nokia Ovi Store for instance).

But again, I'm not objective since I'm managing the developer community platform for Orange as a consultant. I realize that there is still a lot of thins to do in order to recruit grat developers and great apps to the shop, but at least it seems to me it is a good start.

That's also the reason why I wanted to have your point of view.

 

Hi X-Ter
For the moment only a few devices are concerned : Sony Ericsson W995, Yari, C905, C510, W595, W910i and Nokia 6303 and 6700. It represents about 1 million french and English users.
More to come in early january.

Lekky,

it is not onlythe launch of an on-device client, meaning that the App Shop will be accessible on every Orange handsets in one click (icon on the Homescreen). It is also a large improvement of the App Shop itself, in terms of navigation and content (apps).