Just read on DroidLife, all the Droids have had a price cut. The on contract prices are $200 for Maxx, $100 for Ultra, & $50 for Mini. The off contract prices are $500 for the Maxx, $450 for the Ultra, & $400 for the Mini. I called in and Verizon has something called Price Protection, which means they'll price match if the device's price goes down after your purchase. I got $150 off my next bill, so call in and see if you can get it as well.