After reading rave after rave about Nova Launcher I decided to take the plunge. I'm not very techy so I had some fears that I would be overwhelmed by all the complexity but I have to say the process of switching over was pretty painless. And now I can see what everyone is raving about. The degree of flexibility and customization is amazing. The changes are not revolutionary, mind you, but it's great to have additional flexibility regarding appearance and icon/app/widget behavior. Any of you opting for an after market launcher go for anything other than Nova? If so, why?