2:20PM Central Time - I just called *611, explained the situation and had a $30 credit applied to my account along with apology that I did not see the promo code when I originally pre-ordered yesterday.
Here are my details: I have been with Verizon for a number of years but I have been out of contract for several months. When ordering my Incredible online, I did receive the NE2 rebate.
Before calling, I went back to VZW's website and went through the same steps of ordering my phone. After selecting the phone, the plan, and the accessories, my shopping cart appeared with my selections. At that point, I clicked on the link at the top that said, "REMOVE PACKAGE FROM CART" and immediately the aforementioned smart30 promo pop-up appeared.
With this still on my screen, I called up CS and explained that I was simply messing around on the ordering page to re-verify for myself that I had selected the appropriate plan/accessories when this pop-up appeared telling me that I could have saved $30! I politely told the CSR that I wish I would have seen this yesterday and been able to save some extra money. She promptly credited my account for $30 with an apology that I had I to go through the trouble of calling in!
After all of the waiting and wondering whether to buy the N1 from T-Mo or ATT, or wait for the EVO from Sprint - it is this kind of top notch customer service and willingness to satisfy the buyer that just re-affirms my decision to stick with Verizon.
THANKS TO THE ORIGINAL POSTER ON THIS!!!